Target Markets by Marina Garbuio | Mar 29, 2020 | Uncategorized Current Status Not Enrolled Price Closed Get Started This course is currently closed Course Content Expand All Target Market Landscape – What has changed? 3 Topics Expand Lesson Content 0% Complete 0/3 Steps B2C B2B H2H Audience as Individuals 5 Topics Expand Lesson Content 0% Complete 0/5 Steps Segment marketing Targeting as individuals McDonalds segmenting Facebook Advertising Who are your customers? How to segment markets 6 Topics Expand Lesson Content 0% Complete 0/6 Steps What are their characteristics? Helix Personas How do they behave on digital or social media platforms ? Why psychology rules: What are their beliefs, fears and desires Determine which target market you are going to focus social media platform on Resources to help you